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Surgere Names Robert Fink as Chief Growth Officer

Green, OH — Surgere, a leading company in IoT supply chain management, has named Robert “Rob” Fink as its new Chief Growth Officer. Rob began his career with Surgere in 2014 as Vice President of Technology and over the ensuing years has served as Chief Data Officer, Executive Vice President, and now Chief Growth Officer.
As Chief Growth Officer, Fink will work closely with the company’s CEO and oversee sales, marketing, and international growth, creating and implementing short- and long-term strategies that position Surgere for expansion.
“Surgere’s growth strategy is one that aligns with the further delivery of value to our customers seeking secure and accurate technology solutions to supply chain problems,” says Rob, adding, “This will be a multi-faceted approach that increases the user experience and enables them to access the full breadth and depth of the Surgere platform. Surgere’s customers already experience highly accelerated ROI, however this can be expanded as our InteriusTM SaaS platform is leveraged within the four walls of the manufacturing facility, at cross docks, in the warehouse, and the entirety of the supply chain. The rate of adoption and expansion will become undeniable as Surgere continues to offer a product whereby value far exceeds investment.”
Throughout his time at Surgere, Rob has launched several successful custom software builds and the creation of new products for clients in the automotive industry. One new product is now a patented approach to localization that fuses GPS and RFID to locate finished vehicles in a yard within a two-foot level of accuracy.
“Rob’s unique background enables him to understand wide-ranging business challenges and identify the best applicable solution to solve and drive change,” says William Wappler, Surgere founder and CEO. “His experience allows him to formulate corporate strategy and his strategic vision provides organizational focus, and drives innovation.”
Rob has deep expertise in problem resolution, specifically through the creation, customization, and deployment of technology to solve issues in the supply chain. He has twelve years of experience in custom software development, sales, and support and another six as the COO of a national service company. Previously he was the VP of Technology at Real Time Intelligence (RTI) where he managed a development team and served as the solution architect and sales lead.
About Surgere
Surgere is an industry pioneer leveraging IoT technology to revolutionize the supply chain. Surgere knows the challenges and has engineered innovative secure technology, patented software, and certified hardware to consistently deliver 99.9% data accuracy and fidelity. Surgere expands visibility into the physical supply chain supporting many of the world’s leading industries. Founded in 2004, Surgere is headquartered in Green, Ohio, with a second office in Aguascalientes, Mexico. Learn more at

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